Megalomedia (1981)

• 80%
• 1981
• Animation
• Bruce Petty

A satirical enquiry into the origins of media, their distribution and their effects on the way we behave. Those familiar with cartoonist Bruce Petty's award winning film Leisure will enjoy the same sharp wit brought to bear on another institution, the media. This three-part film is a satirical enquiry into the origins of media, their distribution and their effects on the way we behave. The first part provides a brief history of print, radio, television and film. The second part proposes that a market-placed media produces the problem of monopolisation leading to mediocrity. Finally, Petty produces a caricature of the way ideas form in the mind from reading print, as distinct from passive looking and listening.