Flower Parade at Pasadena, California (1910)

• 65%
• 1910
• Documentary
• Gilbert M. Anderson

Pasadena, several miles out of Los Angeles, is one of the most beautiful of the minor cities in the world. Its delightful climate, exhilarating air and other attractive advantages has made it world-famous as a winter resort and it is estimated that Pasadena is the winter home of more American millionaires than any other southern city. The citizens of Pasadena have assisted Mother Nature in her work in the building of beautiful homes and the construction of beautiful paved streets and shaded park drives. Southern California, in springtime, is a veritable earthly paradise. Bright, sweet-smelling flowers of every description and specie grow in prolific abundance, without the touch or care of any human hand. The earth is riotous with rich coloring and sweet fragrance. The flower parade in Pasadena, an annual celebration, occurs in the spring of each year, and outrivals the world-famous Fete of the Flowers at Nice, in France Preparations are made a month or more ahead of time and every vacant lot and patch of ground available is sown with rare flowers. The great parade is a marvel of artistic beauty in the designs of the many be-flowered floats. Many Los Angeles and Pasadena business firms are represented with clubs and associations and private individuals, each striving to outrival the others in the gorgeousness and beauty of the decorations of their floats and carriages.